Sawyer & Co are a multiple award-winning estate agency, specialising in sales, lettings and property management services across Brighton and Hove. They are a sister company of Fine & Country Brighton & Hove.
Sawyer & Co wanted a method that would help them to communicate with their database in a more efficient manner, helping them to increase their ROI and brand awareness.
- Consistent communication - Sawyer & Co experienced a high amount of success with BriefYourMarket.com’s automation feature - particularly the Applicant Review Check trigger, which is automatically sent to all of their registered applicants.
- Saawyer and Co are now able to find out if there have been any changes to the customer’s search criteria or buying situation.
- Automated messages generate a considerable response (a 42% average open rate in July alone!) and when Sawyer & Co receive replies, they can take the appropriate action at the first possible opportunity.
- Time savings "BriefYourMarket.com frees up a huge amount of time for our sales negotiators, who can focus on generating viewings and cross-selling rather than checking applicant requirements.”