Brief Marketing - The BriefYourMarket.com Blog

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Why having a digital strategy in place diminishes the threat of disruptive marketing

Why having a digital strategy in place diminishes the threat of disruptive marketing

In the final episode of our video blog series, we discuss how disruptive marketing practices and digital consumers’ expectations have collaboratively influenced and evolved the property industry, and in light of the changing nature of this sector, why it is important that advocates for the traditional model view a digital strategy as a sound investment.

Continue reading

Part Two: The Importance of Sending a Monthly Digital Newsletter.

Part Two: The Importance of Sending a Monthly Digital Newsletter.

Having looked at why your agency needs a digital strategy in part one of our series, we will now move on to thinking about how you can begin to accomplish this with one of our most popular products, digital newsletters.

Continue reading

Increase valuable interactions from your database like Sanderson Estate Agents! Find out how here...

Increase valuable interactions from your database like Sanderson Estate Agents! Find out how here...

Sanderson Estate Agents is a specialist independent agency based in North Wales. They pride themselves on their ability to offer first-class customer service, serve their local property market and offer their customers the most up-to-date marketing service possible.

We spoke to Andrew Sanderson, the owner of Sanderson Estate Agents, about the company’s experience using the BriefYourMarket.com system.

Continue reading

Find out why Webbers recommend our marketing software here...

Find out why Webbers recommend our marketing software here...

Webbers is recognised as one of the leading independent estate agents in the UK and pride themselves on their professional and friendly service.

We spoke to Karlie Baker, Customer Care Manager at Webbers, about the company’s experience using the BriefYourMarket.com system.

Continue reading

Part One: What is Your Marketing Strategy for the Future?

Part One: What is Your Marketing Strategy for the Future?

To begin our property guide series, we will be discussing how and why traditional estate agents must respond to technological advancement in the property sector.

Continue reading

How to combat disruptive marketing

How to combat disruptive marketing

For the second instalment of our property video blog, we consider the impact that online disruptors are having to traditional business models, and more importantly, we provide the solution.

Continue reading

What is disruptive marketing?

What is disruptive marketing?

In the first edition of our new property blog, we examined how changing consumer mindset and technological advancement within the sector is serving to loosen the monopoly that traditional agency has over the industry, forcing agents to review how they currently function within the digital age. 

Continue reading

Find out how Bradleys Estate Agents are increasing their enquiries and revenue...

Find out how Bradleys Estate Agents are increasing their enquiries and revenue...

Bradleys Estate Agents operate the largest independent estate agency in the West Country and pride themselves on their ability to provide their customers with the complete property service.

We spoke to Kai Logan, Marketing Manager at Bradleys, about the company’s experience using the BriefYourMarket.com system.

Continue reading

Is Your Agency The Best In Your Area?

Is Your Agency The Best In Your Area?

Christopher Watkin has recently penned a piece, published on the Estate Agent UK Networking website, entitled: Why are estate agents wasting time marketing to get new instructions? So we thought that it might be a good idea to examine Watkin’s take on modern day marketing principles.

Continue reading

The True Value Of Lettings Agents

The True Value Of Lettings Agents

Agents do go the extra mile for their customers. We think that your customers should know this. We look at the ways in which you can convey your value.

Continue reading

Are you in the top 10% of agents?

Are you in the top 10% of agents?

To be in the top 10% of agents, you've got to maximise your database usage. We explore how this is possible.

Continue reading

Sustainability - The New Trend For 2017?

Sustainability - The New Trend For 2017?

Experts indicate that sustainable tourism is set to be the new trend in 2017. We look at some of the ways that you can get your business ready to capitalise on this revenue-generating opportunity.

Continue reading

Beat The Winter Slump!

Beat The Winter Slump!

The post-New Year slump can be a difficult time for hospitality businesses. We give you our top tips to help you beat the winter blues.

Continue reading

Reassessing Your Market Conditions

Reassessing Your Market Conditions
How do you know if you're on trend? You might read through the latest reports to find out, but we explore the benefits of using our intelligent survey feature to help you get a better understanding of your customers.
 
Continue reading

Estate Agents...They're All The Same?

Estate Agents...They're All The Same?

What's your response when a prospect asks: 'What makes your agency so different?' If you aren't communicating what they want to hear, chances are they'll look for a agency that is. Find out how to set your agency apart from the rest.

Continue reading

The Importance Of Your In-Branch And Third-Party Services

The Importance Of Your In-Branch And Third-Party Services

With the impending ban on letting fees on the horizon, we look at why it's vital to strengthen your relationships with your third-party service providers.

Continue reading

Give The Gift Of Ownership This Christmas

Give The Gift Of Ownership This Christmas

The Help to Buy scheme is fast approaching its deadline day. We look at how this could provide your agency with a lucrative campaign to help finish 2016 on a high.

Continue reading

Are You Ready To Do Business 24/7 in 2017?

Are You Ready To Do Business 24/7 in 2017?

24/7 business culture is on the rise, making the industry more competitive than ever before. We look at how technology can help your business to carry on working when you've clocked-off.

Continue reading

Is Your Agency Ready For The Ban On Letting Fees?

Is Your Agency Ready For The Ban On Letting Fees?

The impending letting fee ban will force agents to re-evaluate their communications strategy. If you're looking for new ways to bolster your revenue whilst remaining competitive, we have the software to help.

Continue reading

Estate Agency of the Year Awards 2016

Estate Agency of the Year Awards 2016

We would like to send out a HUGE congratulations to all of the winners from the Estate Agency of the Year Awards 2016!

Continue reading

Brief Marketing - The BriefYourMarket.com Blog

This is some blog description about this site

Why having a digital strategy in place diminishes the threat of disruptive marketing

Why having a digital strategy in place diminishes the threat of disruptive marketing

In the final episode of our video blog series, we discuss how disruptive marketing practices and digital consumers’ expectations have collaboratively influenced and evolved the property industry, and in light of the changing nature of this sector, why it is important that advocates for the traditional model view a digital strategy as a sound investment.

Continue reading

Part Two: The Importance of Sending a Monthly Digital Newsletter.

Part Two: The Importance of Sending a Monthly Digital Newsletter.

Having looked at why your agency needs a digital strategy in part one of our series, we will now move on to thinking about how you can begin to accomplish this with one of our most popular products, digital newsletters.

Continue reading

Increase valuable interactions from your database like Sanderson Estate Agents! Find out how here...

Increase valuable interactions from your database like Sanderson Estate Agents! Find out how here...

Sanderson Estate Agents is a specialist independent agency based in North Wales. They pride themselves on their ability to offer first-class customer service, serve their local property market and offer their customers the most up-to-date marketing service possible.

We spoke to Andrew Sanderson, the owner of Sanderson Estate Agents, about the company’s experience using the BriefYourMarket.com system.

Continue reading

Find out why Webbers recommend our marketing software here...

Find out why Webbers recommend our marketing software here...

Webbers is recognised as one of the leading independent estate agents in the UK and pride themselves on their professional and friendly service.

We spoke to Karlie Baker, Customer Care Manager at Webbers, about the company’s experience using the BriefYourMarket.com system.

Continue reading

Part One: What is Your Marketing Strategy for the Future?

Part One: What is Your Marketing Strategy for the Future?

To begin our property guide series, we will be discussing how and why traditional estate agents must respond to technological advancement in the property sector.

Continue reading

How to combat disruptive marketing

How to combat disruptive marketing

For the second instalment of our property video blog, we consider the impact that online disruptors are having to traditional business models, and more importantly, we provide the solution.

Continue reading

What is disruptive marketing?

What is disruptive marketing?

In the first edition of our new property blog, we examined how changing consumer mindset and technological advancement within the sector is serving to loosen the monopoly that traditional agency has over the industry, forcing agents to review how they currently function within the digital age. 

Continue reading

Find out how Bradleys Estate Agents are increasing their enquiries and revenue...

Find out how Bradleys Estate Agents are increasing their enquiries and revenue...

Bradleys Estate Agents operate the largest independent estate agency in the West Country and pride themselves on their ability to provide their customers with the complete property service.

We spoke to Kai Logan, Marketing Manager at Bradleys, about the company’s experience using the BriefYourMarket.com system.

Continue reading

Is Your Agency The Best In Your Area?

Is Your Agency The Best In Your Area?

Christopher Watkin has recently penned a piece, published on the Estate Agent UK Networking website, entitled: Why are estate agents wasting time marketing to get new instructions? So we thought that it might be a good idea to examine Watkin’s take on modern day marketing principles.

Continue reading

The True Value Of Lettings Agents

The True Value Of Lettings Agents

Agents do go the extra mile for their customers. We think that your customers should know this. We look at the ways in which you can convey your value.

Continue reading

Are you in the top 10% of agents?

Are you in the top 10% of agents?

To be in the top 10% of agents, you've got to maximise your database usage. We explore how this is possible.

Continue reading

Sustainability - The New Trend For 2017?

Sustainability - The New Trend For 2017?

Experts indicate that sustainable tourism is set to be the new trend in 2017. We look at some of the ways that you can get your business ready to capitalise on this revenue-generating opportunity.

Continue reading

Beat The Winter Slump!

Beat The Winter Slump!

The post-New Year slump can be a difficult time for hospitality businesses. We give you our top tips to help you beat the winter blues.

Continue reading

Reassessing Your Market Conditions

Reassessing Your Market Conditions
How do you know if you're on trend? You might read through the latest reports to find out, but we explore the benefits of using our intelligent survey feature to help you get a better understanding of your customers.
 
Continue reading

Estate Agents...They're All The Same?

Estate Agents...They're All The Same?

What's your response when a prospect asks: 'What makes your agency so different?' If you aren't communicating what they want to hear, chances are they'll look for a agency that is. Find out how to set your agency apart from the rest.

Continue reading

The Importance Of Your In-Branch And Third-Party Services

The Importance Of Your In-Branch And Third-Party Services

With the impending ban on letting fees on the horizon, we look at why it's vital to strengthen your relationships with your third-party service providers.

Continue reading

Give The Gift Of Ownership This Christmas

Give The Gift Of Ownership This Christmas

The Help to Buy scheme is fast approaching its deadline day. We look at how this could provide your agency with a lucrative campaign to help finish 2016 on a high.

Continue reading

Are You Ready To Do Business 24/7 in 2017?

Are You Ready To Do Business 24/7 in 2017?

24/7 business culture is on the rise, making the industry more competitive than ever before. We look at how technology can help your business to carry on working when you've clocked-off.

Continue reading

Is Your Agency Ready For The Ban On Letting Fees?

Is Your Agency Ready For The Ban On Letting Fees?

The impending letting fee ban will force agents to re-evaluate their communications strategy. If you're looking for new ways to bolster your revenue whilst remaining competitive, we have the software to help.

Continue reading

Estate Agency of the Year Awards 2016

Estate Agency of the Year Awards 2016

We would like to send out a HUGE congratulations to all of the winners from the Estate Agency of the Year Awards 2016!

Continue reading
 
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